SOLESHFTR STORY
Ian takes you through why he invented the SOLESHFTR, to ultimately speed up reaction times and reduce riding fatigue for motorcyclists.
IAN'S STORY
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Like being sent to the headmaster (again!), my marketing company disciplined me into writing a piece on my story, some people may have an interest, they reassured me, I’d like to meet these people!
How not to be boring? So here goes, I’ve been inventing/selling tech products for 35 years. I didn’t enjoy it much, so six years ago, I got out, turning my attention to motorcycling. This I loved! The people, the common interest, the skill, the enjoyment, the freedom. I ride a GSA, Thunderbird and a KTM 200 EXC.
I have spent five years making my first of two products. The SoleSHFTR is my first innovative jaunt into the motorcycle market. I have been selling upscale panniers, competitively during this time, which riders seem to appreciate, but it was not fully my design, just influenced or adjusted to get to what I wanted to sell. I discontinued these as my own products were coming online. -
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Get your SOLESHFTR
I like to develop and sell products I love, ones I would use on my bike, not sell something, an object, that just turns a profit. I want it to solve a problem for you, make things easier, maybe, in some cases keeping you in the saddle longer. It could be for distance, age and/or extreme use, if you think I can improve it, tell me about it, nothing gets any better without feedback, of course you have to be willing to listen, I’m not corporate, so not deaf.
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I like to innovate affordable products, I wouldn’t want to be ripped off, I don’t think you would either, my products are designed and made, 100% in the UK, this too is what I wanted.
I hope you love the product, no more about me, if you want to ask a question, just drop me an email.
Thanks for looking.
![](http://bullshiftsales.com/cdn/shop/files/SS_main.jpg?v=1686228486&width=1946)
![](http://bullshiftsales.com/cdn/shop/products/SS_main_moulded.jpg?v=1690810402&width=1946)
SOLESHFTR
Become a SOLESHFTR Original and test the product by using code TESTER at checkout.
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![SOLESHFTR](http://bullshiftsales.com/cdn/shop/files/SS_main.jpg?v=1686228486&width=1445)
![SOLESHFTR](http://bullshiftsales.com/cdn/shop/files/Studio_BlockProduct_IMG_2984.jpg?v=1689005195&width=1445)
![SOLESHFTR](http://bullshiftsales.com/cdn/shop/files/Studio_Packaging_IMG_3039.jpg?v=1690810402&width=1445)
![SOLESHFTR](http://bullshiftsales.com/cdn/shop/files/regular-sole.jpg?v=1690810402&width=1445)
![SOLESHFTR](http://bullshiftsales.com/cdn/shop/files/moulded-sole.jpg?v=1690810402&width=1445)
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![SOLESHFTR](http://bullshiftsales.com/cdn/shop/products/SS_main_moulded.jpg?v=1690810402&width=1445)
![SOLESHFTR](http://bullshiftsales.com/cdn/shop/products/SS_main_moulded_e0ed8242-c205-4557-9f2a-d4a5749e2a3e.jpg?v=1690810402&width=1445)